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Be true to your Self


We connect your voice with your values, so you communicate with
clarity and character. Our happy clients include . . .

Who we are

We’re a brand and communications agency that loves helping charities, public sector and not-for-profit organisations stand out through high-quality communications and content. We help you get the most from written and spoken language – from tone of voice to text, and from social to storytelling. Can we help you?

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Tone of Voice

One unified, inspiring voice
for all your comms

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Brand & Comms

Develop your story, based on
audience insights

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Content &

Character, clarity and compelling
calls to action

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Create more in-house comms

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Inspired yet?

Click below to hear from our happy clients

"Sarah did a terrific job for us, and proved highly effective in balancing potentially competing needs around copy that inspires with the need for brevity and clarity. She grasped our brief very quickly, was responsive and helpful - and throughout the process she was a pleasure to work with."

Anne Clifford, former head of marketing communications, CLIC Sargent

"Self Communications have worked with the Law Society on two projects so far. The first, to bring an external, fresh perspective to copywriting our new corporate strategy, the second, to ensure our Future of Legal Services publication worked for a non-specialist audience. Sarah helped shape both publications and brought a creative and supportive approach to working with us. I have no hesitation in recommending Self Communications."

Mike Browne, director of communications, The Law Society

"Sarah very quickly grasped the requirements of the projects we asked her to take over and delivered them ahead of schedule, and with added ideas of her own. It was evident within a few days of her starting that I would be able to trust her with the most complex communications situations. Her breadth of experience is the bedrock of her service and suited our team perfectly."

Annie O’Brian, head of communications, Home-Start UK

"Sarah has been very easy to work with and clearly knows her stuff. Providing an efficient, professional and expert service she has enabled us to make huge steps forward on a complicated brand project that was proving difficult to get moving."

Nicola Piggott, World Vision UK

"Sarah Fitzgerald and Self Communications are the epitome of a first-rate, flexible and quite genuinely fantastic communication training operation."

Paul Simon, Former Corporate Manager (Communications), Babergh and Mid Suffolk Councils

"Sarah was easy to work with, reliable, took the time to make sure she really understood what we needed and then delivered it. She has an excellent understanding of charity communications."

Ruth Richards, Head of Communications and Marketing, Mind

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